This one-day shoot for The Modern Furniture involved both photography and videography, creating a comprehensive library of content for the brand's marketing and online presence. Working with beautifully designed furniture is always something I enjoy, and this project was all about showcasing each piece in a way that highlighted its craftsmanship, materials and overall aesthetic. Through a combination of carefully styled photography and cinematic video content, we captured the collection from a variety of angles, focusing on the details, textures and design features that help customers connect with the products. Producing both photo and video content during the same shoot allowed us to create a cohesive visual story across multiple platforms, while ensuring the brand had a versatile collection of assets to use across their website, social media and marketing campaigns.